Most Popular Earbud Brands

With the increasing trend of earbuds, there are a lot of brands you’ll come across on the market. Going with a reputed earbud brand puts you at ease while saving your hard-earned money. So in this guide, I’ve discussed the most popular earbud brands to rely on.

1: Bose

Founded in 1964, Bose is an American brand that sells audio equipment. Later in 1989, Bose entered into the aviated headset market. By 2000, Bose entered the consumer market by selling over-ear, in-ear, and military-grade headsets.

Bose offers earbuds and headphones with the latest tech like noise-cancelling, noise isolation, spatial audio, etc. Bose earbuds are meant for audiophiles and enthusiasts who prefer premium sound quality.

Bose is committed to setting audio standards by producing innovative products. Take the example of the Bose QuietComfort Earbuds II with an eye-catching design and features.

2: Sony

Sony was founded in Tokyo, Japan in 1946. Sony is one of the largest electronics manufacturers in the world. The first in-ear headphones under the series named “Naked” were introduced by Sony in 1982.

Sony has a diverse range of products from over-ear headphones to the best bass-producing earbuds. With a large product portfolio, Sony offers earbuds for every budget range.

Sony WF-1000XM5 are the best true wireless earbuds with built-in Alexa, superior active noise cancellation, and high-resolution audio quality.

3: Apple

Apple is an American computer company founded in 1976. Apple has a diverse product portfolio, i.e. computers, mobile phones, headsets, etc. It was Apple that was responsible for the popularity of true wireless earbuds.

In the earbuds segment, Apple is known to produce some of the most innovative products, take the example of the Apple AirPods Pro (1st and 2nd generation) TWS earbuds that were the most highly bought in 2023 as reported by Statistica.

Apple’s earbuds portfolio isn’t as broad as Sony or Bose, still most of its products sit at the top of every best earbuds article on the internet.

4: Sennheiser

Sennheiser is a German company founded in 1945. The company specialises in manufacturing high-fidelity audio equipment. Sennheiser is popular among audiophiles and music producers.

For users who prefer open-back headphones, Sennheiser has a lot of innovative products to offer for different budget users. The brand also focuses on making Bluetooth earbuds for a casual listening experience.

Sennheiser earbuds are relatively expensive compared to other brands. There aren’t many TWS models from Sennheiser on the market. However, the ones they have, tend to outperform the competition in audio quality.

Sennheiser Momentum Sport Earbuds are packed with innovative features like a heart rate monitor, body temperature monitor, adaptive ANC, and up to 24 hours of battery life.

5: Samsung

Samsung is a South Korean Company founded in 1938. Samsung is a giant tech company which manufactures a diverse range of products like TVs, smartphones, computers, headsets, etc.

Samsung makes earbuds that are highly compatible with Samsung products. Galaxy Buds 2 are the flagship earbuds from Samsung with a comfy design, robust construction, and high-quality ANC to dampen unwanted sound.

6: Jabra

Jabra is a Danish brand founded in 1983. The brand is famous for producing audio equipment for offices. Over time, Jabra has included more products in its line-up by tilting towards sports-oriented earbuds.

One thing that I liked about Jabra TWS earbuds is their microphone performance. Jabra puts a lot of effort into improving the voice quality in earbuds, this makes them better in voice calls.

Just like Sony, Jabra also has a lot of earbud models that overlap in features. Jabra Elite Series is oriented towards casual listeners whereas Elite Active is meant for audiophiles and sports personnel.

 Jabra Elite 10 True Wireless are the most popular earbuds in the consumer market. Set a premium price, the Jabra Elite 10 TWS buds come with a neutral sound profile that you customize according to your taste using the companion app.

7: Anker

Anker is a Chinese brand well-known for manufacturing affordable audio equipment like headphones and speakers. Anker entered the market by introducing charging cables and powerbanks. Now, they have a large portfolio of electronic products on the list.

The TWS earbuds from Anker are sold under the label of “Soundcore” and “Space”. Anker offers a companion app that you can install on your phone to customize the sound quality of your earbuds.

Soundcore by Anker Life A1 are the most affordable earbuds from this brand. I’ve tested them for a year and they never disappointed while listening to music or making voice calls.

Notable Mentions

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• Bang & Olufsen: Makes premium-end earbuds and headphones for users who prefer style and performance in one package.
• AKG: Known for making decent quality earbuds for causal listeners.
• JBL: An American brand known for producing budget-friendly headphones and earbuds. JBL is a subsidiary of Harman that has a vast line of audio products.
• Bowers & Wilkins: Know for making aesthetically appealing but expensive earbuds. Great for users who prefer style over anything else.

The Bottom Line

So, these were some of the most trusted earbud brands on the market. There are a lot of brands that I haven’t spoken about. I’ll include those brands by updating this guide on a regular basis.